Web Analytics Manager

MongoDB’s mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. We enable organizations of all sizes to easily build, scale, and run modern applications by helping them modernize legacy workloads, embrace innovation, and unleash AI. Our industry-leading developer data platform, MongoDB Atlas, is the only globally distributed, multi-cloud database and is available in more than 115 regions across AWS, Google Cloud, and Microsoft Azure. Atlas allows customers to build anywhere—on the edge, on premises, or across cloud providers. With offices worldwide and over 175,000 developers joining MongoDB every month, it’s no wonder that leading organizations, like Samsung and Toyota, trust MongoDB to build next-generation, AI-powered applications.As Web Analytics Manager, you will be responsible for developing and implementing strategies to analyze and optimize our web traffic and content performance. With a deep understanding of how content influences customer behavior, you'll provide actionable insights that drive our content strategy, enhance user experience, and ultimately improve customer outcomes.We are looking to speak to candidates who are based in New York City for our hybrid working model.Key Responsibilities:Analytics Strategy: Develop and execute a comprehensive web and content analytics strategy that aligns with business goals and objectivesData Analysis: Analyze website performance, content effectiveness, and user engagement metrics using tools such as Amplitude, Adobe Analytics, and other relevant platformsContent Impact Assessment: Measure and evaluate how different types of content influence customer behavior and outcomes. Provide insights into content performance and its impact on lead generation, conversion rates, and customer retentionReporting: Create and present detailed reports and dashboards that highlight key performance indicators (KPIs), trends, and actionable insights. Communicate findings to stakeholders and recommend strategies for optimizationA/B Testing: Design and execute A/B tests and other experiments to determine the effectiveness of content and web design changes. Use results to drive continuous improvementCollaboration: Work closely with the content, marketing, and web development teams to ensure that analytics insights are integrated into content creation and web optimization effortsTrend Analysis: Stay up-to-date with industry trends and best practices in web and content analytics. Recommend and implement new tools and techniques to enhance analytics capabilitiesTeam Management: Grow your team of analysts in both scope of work and level of influenceQualifications:Experience: Minimum of 5 years of experience in web analytics, content analytics, or a related field with at least 1 year experience managing a team (B2B environment preferred)Technical Skills: Proficiency with SQL, web analytics tools (e.g., Amplitude, Adobe Analytics), content management systems (CMS), and A/B testing platforms (Optimizely/Intellimize).  Strong understanding of SEO/SEM best practicesAnalytical Skills: Strong analytical skills with the ability to interpret complex data and translate it into actionable insights. Experience in measuring content performance and its impact on customer behaviorCommunication: Excellent verbal and written communication skills, with the ability to present findings and recommendations to both technical and non-technical stakeholdersProblem-Solving: Strong problem-solving abilities and a proactive approach to identifying and addressing issuesEducation: Bachelor’s degree in Marketing, Business Analytics, Data Science, or a related field. Advanced degree or certifications in analytics is a plusTo drive the personal growth and business impact of our employees, we’re committed to developing a supportive and enriching culture for everyone. From employee affinity groups, to fertility assistance and a generous parental leave policy, we value our employees’ wellbeing and want to support them along every step of their professional and personal journeys. Learn more about what it’s like to work at MongoDB, and help us make an impact on the world!MongoDB is committed to providing any necessary accommodations for individuals with disabilities within our application and interview process. To request an accommodation due to a disability, please inform your recruiter.MongoDB, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type and makes all hiring decisions without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.MongoDB’s base salary range for this role is posted below. Compensation at the time of offer is unique to each candidate and based on a variety of factors such as skill set, experience, qualifications, and work location. Salary is one part of MongoDB’s total compensation and benefits package. Other benefits for eligible employees may include: equity, participation in the employee stock purchase program, flexible paid time off, 20 weeks fully-paid gender-neutral parental leave, fertility and adoption assistance, 401(k) plan, mental health counseling, access to transgender-inclusive health insurance coverage, and health benefits offerings. Please note, the base salary range listed below and the benefits in this paragraph are only applicable to U.S.-based candidates.MongoDB’s base salary range for this role in the U.S. is:$112,000—$220,000 USD